Wednesday, September 12, 2007

Amazon Shows Products in Context

Amazon Shows Products in Context


I like how Amazon is showing products in context in this interactive unit promoting back-to-school dorm room special. When the images is mouse-overed, little flags come up and you can pop up explanatory highlights over each of them. If nothing else, this seems like a good way to encourage consideration of complementary products (buy milk -- don't forget the cookies).

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